If you are a shopaholic and looking for a bargain or do not wish to pay the exorbitant prices of some centrally located shopping areas, then shopping on Mariahilferstrasse may be the place for you.
It is centrally located southwest of Vienna's 1st district and is connected to the U3 subway line that runs along the entire one mile street. The main station, Westbanhof connects both the railway and underground to Vienna's city centre.
It is a thoroughfare for traffic, only becoming a complete pedestrian area for the four weekends before Christmas. To accommodate the huge numbers of people who frequent the area, renovations have increased the width of the pavements to 10 metres.
It is an impressive street with modern buildings intermingling with historical architecture. It is not devoid of greenery with trees planted on either side of the street that help to soften the streetscape.
Mariahilferstrasse is Vienna's longest street. It became very popular with its eastern country residents after the fall of the Iron Curtain. The street accommodates a wide range of shops including H & M, Mango, and the Virgin Megastore. There are two main department stores and malls, Herzmanksy and Gerngross. Stores sell a wide range of merchandise including music, jewelry, China, fashion, toys, books, and electronic goods.
Not all the buildings are devoted to retail outlets. Interspersed throughout are several historical buildings and structures. The impressive, renovated, Rahlstiege staircase with its intricate middle railing of wrought iron, spans a vertical height of over six metres. At the top of the staircase is the Goose Girl fountain designed by Anton Wagner.
Two of the most impressive churches are Stiftskirche and Mariahilfer Church, the architecture inside and out is beautiful. The Hofmobiliendepot museum is very interesting for those with an interest in furniture. It is one of the largest museums in the world devoted to the history of furniture.
Along the street are many cafes, bars and restaurants where you can enjoy a meal after your exhausting shopping and sightseeing day.
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